EMAC – 43rd Annual Conference, June 3-6, Valencia, Spain:
Schulte, M.:
Collecting Data via Smartphones – Exploring Ways How to Reach Respondents
Seegebarth, B./Peyer, M./Balderjahn, I./Wiedmann, K.-P.:
Are Consumption Opponents the Happier People? Insights Into the Relationship Between Sustainable-Rooted Anti-Consumption Practices and Personal Well-Being
Sohn, S.:
Shopping via Smartphones: An Investigation on Select Drivers and Consequents of Consumers' Perceived Enjoyment
Global Marketing Conference 2014, July 15-18, Singapore:
Fleer, J.:
Drivers of Consumer Satisfaction with Multichannel Retailers and its Effects on Loyality
Schulte, M.:
A Qualitative Study on the Methodological Potential of Data Collections via Smartphones
Seegebarth, B./Wiedmann, K.-P./Behrens, S./Klarmann, C./Luebbehusen Scribner, L.:
Customer Value Perception: Cross-National Preferences for Organic Food
Sohn, S.:
A Typology of Smartphone Users Based on Consumers' Risk Perceptions Regarding Mobile Shopping