The Chair of Services Management offers a variety of courses in which students learn concepts, methods and theories for managing services companies. The offered courses ensure a highly ambitious theoretical background of theories in combination with practical in-depth examples.
Important announcement for the winter semester 2024/25
From the winter semester 2024/25, the range of courses and the allocation logic in the Master's degree program will change. We offer three content modules with 5 credits each (Strategic Brand Management: Concepts and Applications, Business Model Innovation: Concepts and Applications, Customer Relationship Management and Customer Analytics). These can each be taken as an orientation and as an in-depth combination (2 out of 3). The methods module (Advanced Multivariate Data Analysis) can be credited for ToM and Business Engineering in Urban Mobility in the methods area. In the degree programs Business Informatics and Industrial Engineering and Management as an interdisciplinary qualification/profile building.
You can find more information on the individual events and the new booking logic here.
The course Methods in Services Research is no longer offered. If you have any questions regarding the course, please contact b.land(at)tu-braunschweig.de.
Since the summer semester 2024, the course Sales Management has been offered by the Institute of Marketing. In the winter semester 2024/25, you will have the last opportunity to have the course credited by the Chair of Service Management.
Our range of courses is tailored to the Technology-oriented Management, Industrial Engineering, Business Informatics, Financial and Business Mathematics and Mobility and Transport degree programs, but is of course also open to other degree programs. In addition to lectures, tutorials and seminars for Bachelor's, Master's and elective courses, we offer a wide range of student projects. The range of courses is supplemented by guest lectures by managers from well-known industrial companies and foreign academics. We also organize regular tutorials, workshops and regional and national excursions. Our aim is to offer you interesting and well-founded teaching that addresses current research and practical topics.